OUR VISION
We're a unique Australian head wear label that values giving back and sees the power of collective good. We’re aiming to develop our next range of hats made from up-cycled waste materials to lower our impact on the planet and help promote slow fashion.
THE WHY
Natural resources are being consumed at an alarming rate due to the extreme growth of fast fashion. Damaging our environment and depleting what is finite just isn’t sustainable.
We want to reverse this trend of consumption by contributing where we can to improve our environment.
Because we’re not in a rush. We aim to be here for while. We see value in long lasting high quality objects. Objects that retain meaning in our lives all while being made with the lightest possible footprint.
WHAT WE WILL DO
The funds from this campaign will go directly towards research and development then implementing the new range made from up cycled waste materials. We’ll be integrating more sustainable practices within our business model.
The ‘Slow’ Range
Turning up-cycled waste materials into brand new products. This new range of hats leaves the lightest footprint possible by reducing our reliance on new fibers. Here are a few idea’s we’re working on.
Recycled Paper Straw
Turning the Sunday paper into your favourite beach hat. Paper is one of the most abundant waste products in the world. Each year, the world produces more than 270 million tonnes of paper.
Up-cycled Coconut & Plastic Bottles
We will take common byproducts neglected by the food & beverage industry. Coconut husks and PET bottles are then up-cycled to create vegan suede fabrics
Salvaged Wool
Wool is taken from old garments - mostly sweaters but also hats. It’s broken down and respun into new yarn that becomes brand new beanies and accessories.
PROJECT
TIMELINE
OUR IMPACT TO DATE
Will & Bear was born on the road. We had a goal to create a brand that inspired a life lived outdoors and a deeper connection to our environment. Through our partnership with trees.org 10 tens are planted for every hat sold.
By purchasing a Will & Bear hat you’re helping reduce deforestation as well as lifting communities out of poverty.
THE REWARDS
How does it work?
We’ve created a limited edition range for your next journey. By purchasing any of these products or joining our crowdfunding campaign you’re helping us keep our commitment to the environment.
Help us by sharing the journey!
